The Lane Newsletter
in the lane
Autonomous tech: The rise of the pedestrian
November 11, 2024By Roger C. Lanctot Founder Strategia Now Two pedestrians — one named and one so-far unnamed — redirected the future of autonomous vehicle development in the U.S. Elaine Herzberg lost her life in a March 18, 2018, crash with a…
Enhancing roadway safety through V2X technology
October 11, 2024A case for informational safety By Gopi C. Surnilla Business Development Consultant Valtech Detroit The evolution of vehicle safety technology has a long history, initially focused on occupant protection during accidents through mechanisms like seatbelts and airbags. These foundational solutions…
The power of Complete Streets mandates
August 30, 2024By Martina Haggerty Senior Director of Local Innovation Editor’s note: This text was first published online by PeopleForBikes on May 16, 2024, and is shared in The Bike Lane with permission. What are Complete Streets? Complete Streets is…
Parakeet™ audible information device and the latest in accessibility standards
July 31, 2024By Tim Cox Consultant Cox Transportation Safety In the ever-evolving landscape of pedestrian safety, technological advancements continue to shape our approach to inclusivity. PSS’s Parakeet™ Audible Information Device (AID) stands as a testament to progress, meeting and exceeding standards set…
Why is bike infrastructure important?
June 30, 2024When people have safe and accessible places to bike, communities become safer and more sustainable, residents enjoy better physical and mental health, and the local economy thrives. By Dave Snyder Senior Director for Infrastructure PeopleForBikes Editor’s note: This text was…
Prioritizing pedestrian safety
May 31, 2024By Roger C. Lanctot Founder, Strategia Now The National Highway Traffic Safety Administration has finalized a new Federal Motor Vehicle Safety Standard that will make automatic emergency braking (AEB), including pedestrian AEB, standard on all passenger vehicles and light trucks…
Federal grants help bike projects reconnect communities
April 30, 2024Bikes were a big winner in USDOT’s recent round of grant awards for the highly competitive Reconnecting Communities and Neighborhoods Program. By Martina Haggerty Senior Director of Local Innovation PeopleForBikes Editor’s note: This text was first published online by PeopleForBikes…
‘Informational safety’ in the landscape of vehicle safety
April 30, 2024By Gopi C. Surnilla Business Development Consultant Valtech Detroit The technology landscape of vehicle safety has been evolving over many years. The initial safety solutions have been around the protection of the occupants in an accident. These solutions were designed…
Road to safety means harnessing the power of connectivity, collaboration
March 21, 2024By Brock Aun Vice President, Communications & Public Policy HAAS Alert Among the many transformations unfolding in the automotive space today, autonomous vehicles have unquestionably captured the most public attention and reporting. From the proliferation of advanced driver assistance technologies…
Own your backyard: An industry guide to supporting local bike infrastructure
March 21, 2024By Martina Haggerty, Senior Director of Local Innovation and Dave Snyder, Senior Director for Infrastructure PeopleForBikes Editor’s note: This text was first published online by PeopleForBikes on Feb. 23 and is shared in The Bike Lane with permission. PeopleForBikes works…
When will US consumers learn that their vehicles can save lives?
February 15, 2024By Ken McLeod Policy Director League of American Bicyclists The Tesla Model Y is sold in the U.S. and Europe. It looks the same in both markets. It was the best-selling vehicle worldwide in 2023. If you’ve heard about Tesla’s…
Rolling into 2024 with a chat about tech, trends and services
February 15, 2024Podcast with John Quain Founder, Editor-in-Chief OntheRoadtoAutonomy.com Rolling into 2024, John Quain stops by to chat with host Jake Sigal about tech, trends, and services. John is the founder, Editor-in-Chief of OntheRoadtoAutonomy.com and has views on the rising popularity of…
VRUs in the headlights
January 25, 2024By Roger C. Lanctot Director, Automotive Connected Mobility TechInsights The reports keep coming in from far and wide. Pedestrians – including cyclists – are dying in record numbers on roadways around the world and in the U.S. The figures are…
‘Invented for life’ e-bike innovations, the Bosch way
November 16, 2023Podcast with Jocelyn Vande Velde and Kunal Kapoor Bosch eBike Systems NA Jocelyn Vande Velde, of Bosch eBike Systems, and Bosch’s Kunal Kapoor chat with host Jake Sigal about innovations in Bosch’s e-bike products and contemplate the company’s long-standing corporate…
How research and Bipartisan Infrastructure Law funding can reduce bicyclist injuries, fatalities
November 16, 2023By Brian Cronin Director, Office of Safety and Operations Research and Development Federal Highway Administration, U.S. Department of Transportation In 2021, the National Highway Traffic Safety Administration (NHTSA) determined that there were 966 bicyclist fatalities and 41,615 injuries. NHTSA’s…
Look globally, act locally for safety solutions
October 13, 2023Podcast with Natalie Draisin Director, North American Office and United Nations Representative FIA Foundation FIA Director Natalie Draisin stops by The Bike Lane to chat with host Jake Sigal about Vulnerable Road User safety projects, toolkits, and discovering great safety…
Framing our safe, healthy transportation system revolution
October 13, 2023By Seth LaJeunesse Senior Research Associate University of North Carolina Highway Safety Research Center It’s hard to remember a time when we were as divided as a culture as you are today, isn’t it? Consider where your family members…
Let’s talk about e-bikes
September 21, 2023Podcast with Kerri Kauffman Chief Revenue Officer Juiced Bikes Juiced Bikes’s Chief Revenue Officer, Kerri Kauffman, stops by the Bike Lane to chat with host Jake Sigal about e-bikes: Why training and age limits are crucial to safety; how cheap…
How great bike plans transform communities
September 21, 2023If you’re seeking inspiration to help guide your local bike planning process, here are nine cities with plans worth duplicating. By Martina Haggerty Senior Director of Local Innovation PeopleForBikes Editor’s note: This text was first published online by PeopleForBikes on…
More data on car-bike interactions needed in drive to protect VRUs
August 11, 2023Podcast with Clark Haynes Founder and CEO velo.ai Velo.AI’s CEO Clark Haynes stops by to chat with host Jake Sigal about the important need for more incident (“near-miss”) data affecting bicycles and vehicles. Clark also describes his company’s sophisticated new…
Ensuring safe journeys should top our ‘back-to-school’ lists
August 11, 2023By Natalie Draisin Director, North American Office and United Nations Representative FIA Foundation As the school year approaches, parents across the nation are planning schedules, buying new shoes, and experiencing age-old anxieties that come with children growing up too fast.…
Automakers ‘need all the help they can get’ from safety tech startups
July 13, 2023Podcast with Roger Lanctot Director, Automotive Connected Mobility TechInsights Roger Lanctot returns to The Bike Lane for a lively, wide-ranging chat with host Jake Sigal about startups trying to penetrate the hard automotive bubble (or fail trying), why one large…
Your bike advocacy playbook
July 13, 2023Want to help make your city a better place to bike? We developed a 15-point, research-based fact sheet to help you push for change. By Martina Haggerty and Kiran Herbert PeopleForBikes Editor’s note: This text was first published online by…
Revolution coming in ‘bicyclist safety via tech’
July 13, 2023By Clark Haynes, Ph.D. Founder and CEO velo.ai As a lifelong bike commuter, safety has always been my primary concern whenever I embark on two wheels. This concern is grounded in a harsh reality: nearly 1000 bicyclists lose their lives…
E-bike popularity, the infrastructure bill and ‘a lot of great wins so far’
June 08, 2023Podcast with Noa Banayan Director of Federal Affairs PeopleForBikes People for Bikes’ Noa Banayan stops by to chat with Jake about policy successes and how her team’s focus largely shifted towards incentives and ways to get e-bikes in the hands…
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Newsletter Archive
- The Bike Lane: Vol. 1 • May 2022
- The Bike Lane: Vol. 2 • June 2022
- The Bike Lane: Vol. 3 • July 2022
- The Bike Lane: Vol. 4 • August 2022
- The Bike Lane: Vol. 5 • September 2022
- The Bike Lane: Vol. 6 • October 2022
- The Bike Lane: Vol. 7 • November 2022
- The Bike Lane: Vol. 8 • December 2022
- The Bike Lane: Vol. 9 • February 2023
- The Bike Lane: Vol. 10 • March 2023
- The Bike Lane: Vol. 11 • April 2023
- The Bike Lane: Vol. 12 • May 2023
- The Bike Lane: Vol. 13 • June 2023
- The Bike Lane: Vol. 14 • July 2023
- The Bike Lane: Vol. 15 • August 2023
- The Bike Lane: Vol. 16 • September 2023
- The Bike Lane: Vol. 17 • October 2023
- The Bike Lane: Vol. 18 • November 2023
- The Bike Lane: Vol. 19 • January 2024
- The Bike Lane: Vol. 20 • February 2024
- The Bike Lane: Vol. 21 • March 2024
- The Bike Lane: Vol. 22 • April 2024
- The Bike Lane: Vol. 23 • May 2024
- The Bike Lane: Vol. 24 • June 2024
- The Bike Lane: Vol. 25 • July 2024
- The Bike Lane: Vol. 26 • August 2024
- The Lane: Vol. 27 • October 2024
- The Lane: Vol. 28 • November 2024
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About The Lane
Welcome to The Lane!
Protecting vulnerable road users (VRUs) is more critical than ever. Fortunately, some of the best in business are building bikes, scooters, and vehicles with connected technology in mind dedicated to this very purpose.
As proud founding members of the Society of Automotive Engineers Industry Technologies Consortia® (SAE ITC) VRU Safety Consortium™ (VRUSC), we created The Lane newsletter as a sales-free zone dedicated to the common mission of making roads safer. The Lane is a place for cross-industry voices to be shared and heard. It’s a forum to explore the tough questions around VRU safety, and how the bike, automotive, and tech industries are responding to those concerns. Our guest bloggers and podcasters are the professionals working actively on projects and programs related to VRU safety. They live and work where the rubber meets the road, literally and figuratively.
As for the Tome Safety Team, we believe that precompetitive software and standards are necessary for safer roads. We ride (and drive), and it’s personal. Our team brings collective experience to ongoing standardization efforts and technology development aimed at protecting VRUs.
With so many great companies working together to achieve this common goal of safer roads, our mission will be accomplished that much sooner. So much progress has already been made, and there’s still much work to do. As this happens, we’ll be reporting it back to you in The Lane!
Stay safe, innovative, and ride on!
Angela Fessler
Director, Safety Team
Tome